August 19, 2022
Chicago 12, Melborne City, USA

Marriott Partners with Ant Group to Enhance Digital Operations in China


(Might 31, 2022, 11:12 +06)
When Alipay members join the Marriott Bonvoy Rewards Program, Marriott is working with Ant Group to enhance their digital actions within the Chinese language market by providing them varied advantages.

Marriott has an extended historical past in China and at the moment has greater than 450 working motels in 23 manufacturers throughout Larger China.

“We have studied what Chinese language shoppers need, and partnered with Ant Group to offer a brand new solution to get pleasure from our Marriott Forest Concern Loyalty program,” mentioned Ms. Julie Parser, Vice President, Advertising, Loyalty and Partnership, Asia Pacific, Marriott Worldwide. “With this growth, we hope to keep up the development of digital advertising and marketing in China. We’re thrilled to have the ability to provide vacationers extra methods to observe their passions and expertise unforgettable journey experiences. “

Ritz-Carlton Shenzhen Deluxe Room.  Click to enlarge.

Ritz-Carlton Shenzhen Deluxe Room

Till June 24, 2022, new members will be capable to get pleasure from breakfast at chosen Marriott motels in varied cities, together with Guangzhou, Shenzhen, Hangzhou, Chengdu and Sanya, for just one RMB.

“We’re happy to increase our partnership with Marriott to reinforce its digital operations and to offer higher advantages to Alipay customers,” mentioned Kelly Lee, Basic Supervisor and Vice President of Ant Group, who oversees consumer actions at Alipay. “Marriott Worldwide works with a powerful model portfolio and connects us with quite a lot of purchasers by way of its award-winning Marriott Bonvoy Rewards program. Following this partnership, we sit up for working with extra companions and offering a extra complete and unique expertise for Alipay customers.

Trying forward, Marriott hopes to increase its partnership with Alibaba and Ant Group by adopting new applied sciences and options.


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